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By: chase ever

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Saturday, 24-Nov-2012 01:21 Email | Share | | Bookmark
Affordable SEO

Every business out there needs Internet Marketing, also known as SEO Marketing, even the SEO companies themselves. Internet Marketing is the latest and greatest form of media marketing. People are using the Internet to find interests and products they want. How many businesses are missing out on potential customers because they have no SEO Marketing campaign to speak of? With Website Optimization making business websites relevant to the search engines, and Website SEO making the site more visible to search engines, it is becoming easier for businesses to be seen by an exponentially larger target audience. Affordable SEO Within the realm of Internet Marketing, Organic SEO is all about creating website traffic that is naturally occurring versus paid advertising generated traffic.

Internet Marketing is all about making a business known on the Internet. The more a website is relevant to the search queries it is targeting, in addition to the amount of links from relevant sites that point to the website, the higher it is likely to rank on Google, Yahoo, and Bing. Any website can be built with great and compelling content, but if there are no keywords where a search engine will see them clearly, then it is unlikely that the website will rank very high.

Ranking high in Google, Yahoo, and Bing, is great; however, picking the right keywords to target can turn the traffic generated into sales. Using pay per click advertising is a good way to generate short term traffic and sales, but the best long term plan is using Organic SEO Marketing. Finding the keywords that searchers are using when they are ready to buy, combined with compelling content, an impressive amount of inbound links from relevant sites, and an easy to navigate site will increase the amount of naturally generated traffic and sales.

A website is the face of a business on the Internet. If the website in not up to snuff, no amount of off-site SEO will make a bit of difference. Website Optimization is the process of creating a website around specific keywords with relevant content and a site structure that is easily read by search engines and customers alike. Website SEO is the process of making a site known on the Internet. Affordable SEO Utilizing social media, articles, pay per click, blogging, and building relationships with other established experts in their field, will lead to relevant links pointing to the website and rank it higher and make it more visible. The processes of Website Optimization and Website SEO combine to become SEO Marketing.

So, why do all businesses need SEO? It's simple, to increase their web presence. If a potential customer cannot find a company’s website that business loses that potential customer. No customers means no sales. It is that simple. The Internet is an extremely powerful tool for marketing, and SEO can make a website go from 1,000 visitors a month to 10,000 visitors a month. Even if the business is only getting a ten percent sales turnover, that is 100 sales a month to 1000 sales a month. Think about it.


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